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Champion social responsibility. Now, more lastdatabase than ever, consumers lean on trust as a leading factor when deciding whether to do business with a company. This trust consumers have in businesses is often influenced by brands that champion social responsibility and take a stand on important issues, whether it be fair treatment of their employees or safe environmental practices. 45% of brands plan to increase their investments lastdatabase social responsibility in 2022, so it’s a worthwhile marketing tip to consider. 2. Never forget Inbound Marketing Inbound marketing centers around meeting consumers on the channels they’re already on. Employing the lastdatabase strategy follows the “attract, delight, engage” model, helping you create content tailored to your different audience segments at their
Respective place in the buyer's journey. 80% of marketers lastdatabase plan to keep the same or increase their inbound marketing budget, and 11% of marketers say it will be their biggest investment in the next year. Growing a business centers around generating awareness among consumers, so inbound marketing lastdatabase continues to be a significant marketing strategy for small businesses and growing businesses alike. 3. Create more short-form videos. Short-form video is the second most effective media format, 31% of marketers currently lastdatabase invest in short-form video, and, in 2022, 89% of global marketers plan to continue investing or increase their investment in short-form video.