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Prodip Chakraborty
Apr 05, 2022
In Education Forum
To monetise your website you can put your recipes and techniques into an electronic book or eBook which you can then be instantly delivered to the desktops of your customers, who will glady pay for your unique information. This offers some preliminary guidance in making the necessary decision about which piece of descriptive information, or "data element," to include in your mailing list records. For each type of mailing list you create - customer, prospect, inquiry, or suspect - you will want to keep basically the same descriptive mailing list information (data) on each of the names you include. The information that you might buy is also quite different - it can consist of phone lists, email list or MLS mailing list; there is a chance that it also may be a mixture of them. Be careful about renting any mailing list that goes to individuals: consumer mailing lists, seniors mailing lists, residential mailing lists, homeowners mailing lists and opportunity seekers mailing lists, for example. The business of mailing list rentals is based on the honor system to a degree, but this honor system also has a built-in alarm: owners protect their data by planting decoy names (seeds) in the mailing lists they rent.
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Prodip Chakraborty

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