Aug 02, 2022
In Education Forum
Contents of this article 1. Domestic Insurance Market Scale and Competitive Landscape 2. How ZhongAn uses Internet technology to reconstruct the insurance value chain 1. The industry status of ZhongAn 2. Start from new categories in marginal markets to create popular insurance products 3. New technologies reconstruct the insurance value chain to establish core capabilities (1) Five core value chains in insurance product design (2) Ecological channel distribution (3) Taken together (4) Comprehensive comparison of traditional insurance and ZhongAn insurance 4. From the marginal market to the mainstream market 3. The essence of new business is to phone number list reconstruct the elements of traditional business with new technology or new experience 1. Look at the business essence behind the business phenomenon 2. Cross-border scientific methodology 1. Domestic Insurance Market Scale and Competitive Landscape In 2017, the insurance premium of my country's insurance market was 3.7 trillion yuan, accounting for 4.5% of the national GDP. my country is the world's second largest insurance market, contributing 50% of the world's premiums. However, compared with Europe, America and Japan, my country's insurance industry is still in its infancy. From the perspective of a consumer, many friends, colleagues, and relatives around me rarely buy insurance products, and a few have only tried health insurance, and they can basically perceive this situation, but I use the term insurance depth to quantify That's it (see image below).